The rules of search marketing have dramatically changed. Social media’s influence on driving business via the web is expected to surpass search engine optimization (SEO) in 2013, according to eMarketer. To improve your website ranking in Spain, your multilingual website needs to be technically optimized, you should offer valuable content to attract Spanish prospects, and improve your social media presence to connect with your audience.
Why you should improve your website ranking in Spain
Spain’s economy is the 15th largest in the world, and its per capita income is not very far from that of Germany and France. However, after almost 15 years of above average GDP growth, the Spanish economy began to slow in late 2007, and suffered from the economic downturn.
Although Spain’s large budget deficit and poor economic growth prospects remain a source of concern for foreign investors, the government’s ongoing efforts to cut spending and introduce flexibility into the labor markets are intended to avoid these concerns.
Spain’s economic contraction worsened in the final quarter of 2012, with real GDP falling with a GDP contraction of 1.4% for 2012. The Economist forecasts a 1.7% GDP contraction in 2013.
What will you get with our Spanish SEO services ?
– Great visibility: we ensure your site achieves high rankings across the most important Spanish search engines that is to say with Google.es, so that your prospective customers will find you.
– Spanish native specialists: Working with native Spaniards, we make sure the quality of your website content meets your target audience expectations.
– Centralized site monitoring and management : we continuously monitor your website rankings and improve results by adjusting your SEO strategy to your competitors in Spain and trends on the Spanish market. You deal with one team, which makes it is easier for your to control the situation than if you were dealing with multiple teams across different countries.
– Cost-effective solution: We offer custom-made solutions to help you receive high visibility, and we focus on getting the best organic search results at a competitive price.
How do we make sure your website attracts potential Spanish customers ?
Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in search engines via the “natural” or un-paid (“organic” or “algorithmic”) search results. The earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users.
So as to ensure your website is meeting your strategic objectives, our purpose is to obtain improved organic search results in Spain as quickly as possible given a limited budget and timeframe.
To do effective SEO for the Spanish market, we need to take into account your overall digital strategy, optimize your presence on social media, have a website optimized for multilingual search, create great content marketing, look at conversion rates, implement the PR approach… The Openvalley agency knows how to use social media, website optimisation and content marketing to increase your SEO rank and make sure that your website gets more traffic leading to more business for your company.
The Openvalley’s approach to improve your website rankings in Spain
1SEO for Spanish speaking countries
Improve your organic search rankings and digital presence in Spain. SEO is a complex activity that involves various technical aspects (site structure, geolocation,…), multilingual keyword research, website content optimization, link bait…
2Social media in Spain
Social media should be used to connect with your prospective customers in Spain, which will drive more business. Openvalley assists you in defining the right social media strategy, so as to increase your presence on social networks.
3Content marketing for a Spanish speaking audience
As cliché as it may sound, content is one of the most important factors in any search marketing strategy. It is highly important to ensure that you have content worth viewing in Spanish to connect with a Spanish-speaking audience.
The issue of localization and translation of content in Spanish is key to connect your customers abroad. Openvalley works with a team of native speakers to ensure web translation and localization is SEO optimized which, will positively affects your website rankings.
5Website design in Spain
Openvalley design websites that are fully functional, either e-commerce or corporate websites. You can add an unlimited number of pages, update content anywhere, at any time, in a simple way. Our websites are multilingual, which means you can add several additional languages, and smartphone optimized.
Launching a pay-per-click campaign in Spain is a good way to quickly reach new customers. With pay-per-click, advertisers can efficiently and effectively target customers in a foreign country. We can efectively create paid search campaigns on Google targeting the Spanish market.