Germany is a key player in the world’s economy – the fifth largest economy in the world and Europe’s largest. When translating a website in German, we need also to make it « searchable » so as to get a good ranking in German search engines such as Google.de. A simple translation and localization of your website in German is not enough. Working with German native speakers, we are able to provide search engine optimization services in German to get higher search rankings in Germany.
Why you should optimize your website in German
Germany is Europe’s largest economy and second most populous nation (after Russia). Germany’s economic success since World War II is to a large extent built on its potent export industries, fiscal discipline and consensus-driven industrial relations and welfare policies. It is particularly famed for its high-quality and high-tech goods.
Germany’s export-dependent economy was initially hit hard by the global financial crisis of 2008-9, which triggered the worst recession since 1949. But by 2010, its exports had helped the country to rebound more robustly than most other EU members. Domestic demand is on the rise, and is also becoming a driver that should appeal European SMEs and convince them to enter the German market, so as to benefit from Germany’s economic expansion.
When translating a website in German, we need also to make it « searchable » so as to reach a good ranking in German search engines such as Google.de. However, to reach your customers in Germany, a simple translation of your website is not enough. Your German website has to be optimized, so that your prospective customers will find you.
What will you get with our SEO services for Germany ?
– Great visibility: we ensure your site achieves high rankings across the most important search engines in Germany, on Google.de
– German native speakers who are Internet-savvy: We make sure the quality of your website content meets your target audience expectations. We are working with specialist native German speakers.
– Centralized site monitoring and management : we continuously monitor your website rankings and improve results by adjusting your SEO strategy to your competitors in Germany and trends on the German market. It will be is easier to control your website internationalization than if you were dealing with multiple teams across different countries.
– Cost-effective solution: We offer tailored solutions to help you receive high visibility, and we focus on getting the best organic search results for your German website at a competitive price.
How do we make sure your website attracts potential German customers ?
Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in search engines via the “natural” or un-paid (“organic” or “algorithmic”) search results. The earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users.
So as to ensure your website appears more frequently into search engine results in Germany, we need to take into account your overall digital strategy, optimize your presence on social media, have a website optimized for multilingual search, create great content marketing, look at conversion rates, implement the PR approach… The Openvalley agency knows how to use social media, website optimization and content marketing to increase your SEO rank in Germany and make sure that your website gets more traffic leading to more business for your company.
Which digital services to enter the German market?
1SEO for German speaking countries
Improve your organic search rankings and digital presence in Germany. SEO is a complex activity that involves various technical aspects (site structure, geolocation,…), multilingual keyword research, website content optimization, link bait…
2Social media in Germany
Social media should be used to connect with your prospective customers in Germany, which will drive more business. Openvalley assists you in defining the right social media strategy, so as to increase your presence on social networks.
3Content marketing for a German speaking audience
As cliché as it may sound, content is one of the most important factors in any search marketing strategy. It is highly important to ensure that you have content worth viewing in German to connect with a German-speaking audience.
The issue of localization and translation of content in German is key to connect your customers abroad. Openvalley works with a team of native speakers to ensure web translation and localization is SEO optimized which, will positively affects your website rankings.
5Website design in Germany
Openvalley design websites that are fully functional, either e-commerce or corporate websites. You can add an unlimited number of pages, update content anywhere, at any time, in a simple way. Our websites are multilingual, which means you can add several additional languages, and smartphone optimized.
Launching a pay-per-click campaign in Germany is a good way to quickly reach new customers. With pay-per-click, advertisers can efficiently and effectively target customers in a foreign country. We can efectively create paid search campaigns on Google targeting the German market.